Friday, 26 April 2013

Kickstarter and Twitter Music App

Zach Braff has started a kickstarter appeal for the funding of another film directed by him. This is a good use of crowd sourcing so help fund the prodcution of a film which could potentially not work. This is more benefitial for the producers because its not their money, so they have nothing too loose. When you give money to appeals, you can get special rewards for doing so. For example this would be 'getting to name a character' or 'be a cast member'. Both of these are worth a lot of money, but would be an incentive for people to give this amount.

The Twitter Music application has the same kind of features as Spotify where the user will be able to search for a band and listen to them. This is also combined with such Twitter features such as sharing with friends through re-tweets and favourites. This provides a more social media in the music industry. However this may not be completely successful because of some similar ideas before this one such as iTunes' "Ping" which has not done so well. This suggests that people do not see a need for this style of media.